In this episode of Behind the Workflow, our host Robbie Perris sits down with the inspiring Kirsty Leighton, Founder and Managing Partner of Milk & Honey PR, a purpose-driven agency that’s grown from a one-woman startup into a multi-award-winning global brand with offices in London, New York, Munich, and Singapore.

Kirsty shares how she’s scaling a people-first agency rooted in transparency, values, and culture, all while embracing smart tech to drive consistency and creativity.

What you’ll learn:

• How Milk & Honey PR grew from 1 to 54+ team members with purpose and precision

• Why digital transformation isn’t just about tools, it’s about culture

• The team-led “sprint” process that shapes all their tech decisions

• How they implemented monday.com CRM to drive visibility, accountability, and growth

• 4 key principles they used when choosing their CRM (and how you can, too)

• Why operational tools should reduce friction and unlock creativity, not slow you down

Whether you’re running a high-growth agency, leading an international team, or looking to evolve beyond spreadsheets, this episode is packed with honest insight and leadership lessons.

🖥️ Learn more about Milk & Honey PR: https://milkandhoneypr.com/
📨 Connect with Kirsty Leighton on LinkedIn: https://www.linkedin.com/in/kirsty-leighton-5344892/