Omnitas Podcast - Behind The Workflow
Behind The Workflow with Alex Bodini from Spin
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In this episode of Behind the Workflow, our host Robbie Perris is joined by Alex Bodini, Co-Founder and CEO of Spin, a global social media agency built by founders with roots in the cycling industry and a vision far beyond it.
Spin has grown into an 80-person strong, multi-functional agency working with established names on social strategy, content creation, influencer marketing, and more. But growing from a startup to a specialist agency hasn’t been without its bumps, and that’s exactly what Alex covers in this refreshingly real conversation.
In this episode, you’ll learn:
How Spin transitioned from chaotic, all-hands-on-everything agency life to a structured, scalable resource model
Why pricing is the foundation of agency growth, and how bad pricing derails everything else
The challenges of moving from generalists to specialists, and the growing pains that come with it
How to know when it’s time to bring in external expertise
Why hiring experienced operational leaders is just as crucial as picking the right tools
And much more!
This episode is for anyone growing a team, scaling creative delivery, or finding themselves pulling more levers than they expected as their business evolves.
🔗 Learn more about Spin: https://www.spinbrands.com/
👤 Connect with Alex Bodini on LinkedIn: https://www.linkedin.com/in/alex-bodini/
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